Bigin

Bigin helps small businesses manage customer relationships, sales pipelines, and communications.

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  • Overview
  • Features
  • Pricing
  • Pros
  • Cons
  • Reviews

Bigin Overview

  • Updated December 4, 2025

Bigin is a customer relationship management (CRM) software designed specifically for small businesses. It simplifies sales management by offering easy-to-use tools for tracking leads, managing pipelines, and maintaining customer communications.

With its intuitive interface and essential features, Bigin helps teams stay organized, improve follow-ups, and close deals faster. It’s a practical choice for businesses seeking an affordable, streamlined CRM without overwhelming complexity.

Key Features

  • Pipeline Management : Help you see deals and customer interactions clearly in pipelines. You can track stages and move deals through customizable steps.
  • Customer Management : Let you keep contacts, companies, and activities organized. You can import or export data, capture leads through forms, and get real-time alerts.
  • Multichannel Communication : Allow contact via phone, email, WhatsApp, and social media. You get notifications for calls, emails, and missed messages directly in the CRM.
  • Automation : Enable you to create workflows that run tasks automatically, such as sending alerts or updating deals. It also includes a file cabinet to share and collect documents easily.
  • Team Collaboration : Support shared pipelines so customer-facing teams can work together. Tags let you highlight important records.
  • Customization : Let you tailor modules and fields to your business needs. You also get single sign-on and multi-factor authentication for better security.
  • Analytics : Give insights through dashboards, KPIs, and charts. You can track performance and focus on what matters to grow your business.
  • Integrations : Work with many popular apps including email services, telephony providers, and tools like Zapier, Zoho Forms, and Zoho Desk.
  • Mobile Applications : Include full-featured apps for iOS, Android, iPadOS, and macOS. You can manage deals and contacts while on the go.
  • Security & Compliance : Follow GDPR and HIPAA standards. It offers secure access through single sign-on and additional authentication layers.

Price

Plan Name Price (USD per user/month, billed yearly) Key Inclusions
Free $0 Single pipeline, 500 records, contacts/products/activities management, 3 automations, built-in phone, third-party phone integration, standard dashboards (charts & KPIs), developer APIs.
Express $7 (was $9) Everything in Free + 3 team pipelines, 50,000 records, 30 automations, email & WhatsApp Business integration, mass emails with insights, no-code forms, customizable dashboards with charts & KPIs.
Premier $12 (was $15) Everything in Express + 5 team pipelines, 100,000 records, advanced field types, 50 automations, payment links, stage transition rules, global selling with multiple currencies, customizable dashboards (target meter).
Bigin 360 $18 (was $21) Everything in Premier + 15 team pipelines, 1 million records, 100 automations, Email-In with 5 aliases, File Cabinet with 5 GB storage, 50 custom fields/module, 1,000 mass emails/day, highest feature limits.

Check Pricing details: https://www.bigin.com/pricing.html

Pros

Competitor Pros of Bigin
HubSpot Sales Hub Bigin is more budget-friendly for small teams and easier to set up. Its simple interface suits users who want a lighter CRM.
Pipedrive Bigin offers built-in phone calls and telephony and deeper analytics at a lower cost. It scales nicely into Zoho CRM later.
Freshsales Bigin is more affordable and focused on core CRM tasks and pipeline without overwhelming complexity. It integrates easily within the Zoho ecosystem.
Salesforce Sales Cloud Bigin is much easier to learn and manage. It gives small teams essential tools without the high cost or steep learning curve.
Less Annoying CRM Bigin delivers richer features—like native calling, automation, and dashboards—while still being affordable and approachable.

Cons

Competitor Cons of Bigin
HubSpot Sales Hub Bigin lacks HubSpot’s deeper marketing automation, inbound lead tracking, and extensive free-tier tools.
Pipedrive Bigin offers fewer visual customization options and lacks some of Pipedrive’s AI-driven deal recommendations.
Freshsales Bigin does not yet offer omnichannel features or the same level of sales analytics and security that Freshsales provides.
Salesforce Sales Cloud Bigin cannot match Salesforce’s enterprise-grade automation, territory management, or massive integration ecosystem.
Less Annoying CRM Bigin can feel too complex for those who prefer an ultra-simple, contact-only CRM with minimal features.

Customers' Reviews From Reliable Websites

PCMag Review
Trustpilot Review
Capterra Review
G2 Review