- Integrated directly into Gmail: Streak turns Gmail into a full-featured CRM and keeps everything in one familiar place. This makes it simple to manage contacts, deals, and workflows without switching platforms.
- Visual pipelines: It lets you design and update custom stages for deals or projects in a clear, visual way right in your inbox. You can sort, filter, and group items as needed.
- Email tracking and notifications: Streak shows when an email is opened, how many times, and from where, so awareness of engagement becomes easier.
- Mail merge: It enables sending tailored emails in bulk. One message can be drafted, personalized with details such as names, and sent to many at once.
- Snippets (email templates): Common replies or text blocks can be saved as reusable templates. This speeds up communication and ensures consistency.
- Email scheduling and reminders: Messages can be composed now and scheduled for later. Tasks and reminders stay linked to relevant deals, which helps maintain follow-ups.
- Thread splitter: When an email conversation shifts to a new subject, it can be separated into its own thread for clarity.
- AI-powered features: Streak uses artificial intelligence to update deal information, summarize long threads, answer pipeline questions, and suggest possible next steps.
- Custom contact fields and full contact view: Personalized contact fields such as client IDs or referral sources can be created. A complete view allows efficient organization and segmentation of contacts.
- Automations and integrations: Streak connects with other tools to automate tasks like lead capture, pipeline updates, and data exports.
- Deal collaboration and sharing: Team members can view emails, files, and notes related to a deal. Access levels can be set so collaboration stays controlled.
- Reporting and dashboards: Visual reports with charts and metrics can be created, and pipeline data can be exported for deeper analysis.
Streak
Managing small-business pipelines and workflows directly inside Gmail.
Updated August 2, 2026
Streak Overview
Streak is a customer relationship management software built directly into Gmail, designed to help small businesses manage their pipelines, sales processes, and client interactions without leaving their inbox. It allows users to organize emails, track leads, and collaborate with team members seamlessly.
With features like workflow automation, reminders, and detailed reporting, Streak provides a simple yet powerful way to stay organized and improve customer relationships.
Key Features
Pricing
| Plan or service | Current price | Key details |
|---|---|---|
| Pro | $59/user/month or $49 billed annually | Core CRM, mail merge, shared pipelines and 20 AI credits per user/month |
| Pro+ | $89/user/month or $69 billed annually | Advanced reports, integrations, automations and 150 AI credits per user/month |
| Enterprise | $159/user/month or $129 billed annually | Custom roles, data validation, dedicated support and 500 AI credits per user/month |
| Email power tools | Free | Email/link tracking, snippets, 50 mail merges per day, Streak Share and Thread Splitter; not a complete free CRM plan |
Pricing source: https://www.streak.com/pricing
Pros
| Competitor | Pros of Streak |
|---|---|
| HubSpot CRM | Streak works right inside Gmail and stays familiar. Its Gmail-native workflow keeps email tools and paid CRM pipelines in a familiar interface. |
| Zoho CRM | Streak stays lightweight and fits neatly into email workflows, avoiding much of the interface overhead of a separate full CRM. |
| Pipedrive | Streak feels more natural inside your inbox and simplifies pipeline management. There is no need to switch apps or learn a new interface, which saves time. |
| NetHunt CRM | Streak offers a clean, streamlined experience inside Gmail. It stays less complex while still giving clear visual pipelines and inbox-linked organisation. |
| Salesforce | Streak is much easier to pick up and use inside Gmail compared to Salesforce. It stays quick to adopt for small teams and avoids overwhelming complexity. |
Cons
| Competitor | Cons of Streak |
|---|---|
| HubSpot CRM | Streak lacks the advanced marketing automation and deep contact segmentation that HubSpot offers. It stays limited in scope when marketing campaigns scale up. |
| Zoho CRM | Streak does not offer as many customization options, AI-driven analytics, or built-in integrations compared to what Zoho CRM provides. It can feel restrictive for growing businesses. |
| Pipedrive | Streak misses deeper activity-based sales tracking and smart suggestions. Pipedrive ends up offering stronger automation around calls, meetings, and follow-ups. |
| NetHunt CRM | Streak provides fewer advanced automation tools and lacks options like branching logic that NetHunt includes. It does not adapt workflows beyond basic pipeline updates. |
| Salesforce | Streak cannot scale to enterprise needs or support multiple sales channels. It stays basic compared to Salesforce, which has powerful customization, reporting, and multi-user roles. |
Reviews
- G2 Review (Rating: 4.5/5 from 265 reviews): Users value the Gmail-native workflow and pipeline visibility. Reporting, advanced customization and scaling needs vary by team.
- The CRO Club Review (Rating: 4.5/5): The January 2026 review praises native Gmail integration, responsive support and reduced context switching, while noting that pipelines can become crowded and advanced capabilities require paid tiers.
- Software Advice Review (Rating: 4.5/5 from 479 reviews): The current pool broadly supports an approachable email-centered CRM workflow, with limitations depending on reporting, administration and more complex processes.
