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Booksy Appointment Scheduling System

All-in-one appointment scheduling and business management platform for beauty professionals

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  • Overview
  • Features
  • Pricing
  • Pros
  • Cons
  • Reviews

Booksy Appointment Scheduling System Overview

  • Updated February 3, 2026

Booksy is an appointment scheduling and business management system designed for beauty and wellness professionals. It combines online booking, client management, marketing tools, payments, and reporting in a single platform.

With a consumer marketplace app, businesses gain visibility to new clients while reducing no-shows through automated reminders, deposits, and cancellation policies.

Key Features

  • 24/7 Online Booking: Clients can book appointments anytime through your Booksy profile or the customer app.
  • Client & Calendar Management: Manage appointments, client history, preferences, and availability in one place.
  • No-Show Protection: Reduce cancellations with deposits, cancellation fees, waitlists, and automated reminders.
  • Integrated Payments: Accept cards, Tap to Pay, and mobile payments with fast payouts.
  • Built-in Marketing Tools: Email and SMS campaigns, loyalty cards, memberships, and marketplace exposure.
  • Stats & Reports: Track bookings, revenue, and client behavior with detailed analytics.

Price

Plan Price Featured
Booksy Subscription $29.99/mo (Billed Monthly) + tax All features included, Unlimited bookings, Marketplace listing
Additional Team Member $20/mo per user (Billed Monthly) Multi-staff scheduling, Individual calendars, Team management
Boost Marketing Feature Free to enable; 30% one-time fee on first visit of Boost clients Increased marketplace visibility, Pay-per-result model, No monthly fee
Payment Processing 2.49%–2.69% + $0.10–$0.30 per transaction Integrated checkout, Next-day payouts, Tap to Pay support
Booksy Card Readers $53.10–$219.85 one-time + shipping Fully integrated hardware, In-person payments, Secure transactions

Price details: https://biz.booksy.com/en-us/pricing

Pros

Competitor

Pros
Fresha Compared to Fresha, Booksy offers more predictable pricing with a flat subscription instead of commission-heavy models. This makes monthly costs easier to forecast for growing teams. Booksy also provides stronger client reminders and cancellation controls, which many service businesses find reduces no-shows more consistently.
Square Appointments Booksy delivers deeper beauty-industry-specific tools than Square Appointments, especially around marketplace discovery and client retention. While Square excels in payments, Booksy’s integrated marketing, loyalty features, and client-facing app provide more ways to attract and rebook customers without extra add-ons.
GlossGenius Booksy stands out against GlossGenius with its global marketplace that actively helps new clients discover businesses. It also supports a wider range of business types and team-based operations, making it better suited for multi-staff salons that want visibility beyond their existing client base.
Acuity Scheduling Unlike Acuity, which focuses mainly on scheduling, Booksy includes marketing, payments, and client acquisition in one platform. This reduces the need for third-party tools and simplifies daily operations for appointment-based businesses that prefer an all-in-one solution.
Setmore Compared to Setmore, Booksy offers stronger no-show protection and industry-focused features for beauty and wellness. The customer marketplace and mobile-first experience give Booksy users more opportunities to gain new bookings, rather than relying only on existing clients.

Cons

Competitor

Cons
Fresha Compared to Fresha’s free entry point, Booksy’s $29.99 monthly fee can feel expensive for solo professionals just starting out. Businesses with very low booking volume may prefer Fresha initially, even though long-term commissions there can exceed Booksy’s flat subscription cost.
Square Appointments Square Appointments can be more appealing for businesses already embedded in the Square ecosystem. Booksy requires adopting its own payment flow, which may feel redundant for merchants heavily invested in Square hardware, analytics, and accounting integrations.
GlossGenius GlossGenius offers a more modern, minimalist interface that some solo artists prefer. In comparison, Booksy’s broader feature set can feel overwhelming at first, requiring more setup time to fully configure calendars, policies, and marketing tools.
Acuity Scheduling Acuity provides greater flexibility for non-beauty use cases and complex scheduling logic. Booksy is more opinionated toward beauty and wellness workflows, which may limit customization for businesses outside those industries.
Setmore Setmore’s free and low-cost plans are attractive for budget-conscious users. Booksy’s pricing scales upward with additional staff, which can become costly for larger teams compared to Setmore’s more generous user limits on lower tiers.

Verified Customer Reviews

  • Trustpilot Review (Rating: 3.2/5): Users appreciate the increase in bookings and feature depth, but many mention the monthly cost feels high for small or new businesses.
  • Reddit/r/Barber Review (Rating: 4/5): Barbers say it simplifies scheduling and payments for clients, though some feel the $30 monthly fee adds pressure if booking volume is inconsistent.
  • Software Advice Review (Rating: 4.4/5): Reviewers praise the intuitive interface and automated reminders, while noting occasional limitations in customization and reporting depth.
  • Capterra Review (Rating: 4.4/5): Customers value ease of use and stress-free appointment management, but some report that support response times can vary during peak periods.
  • Apple App Store Review (Rating: 4.7/5): Professionals like the all-in-one mobile experience and reliability, though a few reviews mention occasional app updates causing minor workflow disruptions.