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CoSchedule

All-in-one marketing calendar for social, content, teams, and workflows

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  • Overview
  • Features
  • Pricing
  • Pros
  • Cons
  • Reviews

CoSchedule Overview

  • Updated February 12, 2026

CoSchedule is an all-in-one marketing calendar platform designed to help individuals, teams, and agencies plan, publish, and measure their marketing efforts from one place.

It combines social media scheduling, content planning, workflow management, and AI-powered tools to streamline collaboration, improve visibility, and keep marketing projects on track across multiple channels and campaigns.

Key Features

  • Unified Marketing Calendar: Plan and visualize social, content, and campaigns in one centralized calendar.
  • Social Media Publishing: Schedule, automate, and optimize posts across major social networks.
  • AI Marketing Assistant: Generate ideas, drafts, campaigns, and optimized social copy using built-in AI tools.
  • Workflow & Collaboration: Manage tasks, approvals, comments, and contributors with structured workflows.
  • Analytics & Reporting: Measure performance with customizable dashboards, social analytics, and scheduled reports.

Price

Plan Price Featured
Free Calendar $0 (Free Forever) 1 user only, 1 social profile, Up to 15 scheduled social messages
Social Calendar $19/user/mo (Billed Annually) / $29/user/mo (Billed Monthly) Unlimited social publishing, Social analytics & reports, AI social assistant
Agency Calendar $59/user/mo (Billed Annually) / $69/user/mo (Billed Monthly) Unlimited client calendars, White-label features, Social approvals
Content Calendar Contact Sales (Custom Quote) Kanban & table views, Marketing campaigns, Custom project types
Marketing Suite Contact Sales (Custom Quote) Approval workflows, Team management dashboard, SSO & advanced permissions

Price details: https://coschedule.com/pricing

Pros

Competitor

Pros
Hootsuite Compared to Hootsuite, CoSchedule is easier to use for content-focused teams and bloggers, offering a cleaner calendar-based interface. It combines social scheduling with content and project planning, reducing the need for multiple tools. Pricing is also more accessible for small teams focused on publishing consistency.
Buffer CoSchedule goes beyond Buffer’s lightweight scheduling by adding marketing workflows, task management, and campaign planning. Teams that need visibility across blogs, email, and social channels benefit from CoSchedule’s broader functionality, while still maintaining a relatively intuitive user experience.
Sprout Social While Sprout Social excels in analytics, CoSchedule is more affordable and better suited for content planning and execution. Its integrated calendar and AI tools help smaller teams manage end-to-end marketing without the higher per-user costs associated with enterprise-focused platforms.
Agorapulse CoSchedule offers stronger content and campaign planning features than Agorapulse, which is more engagement-centric. Marketers who prioritize editorial calendars, workflows, and AI-assisted creation often find CoSchedule more aligned with long-term content strategies.
Loomly Compared to Loomly, CoSchedule provides deeper project management and cross-channel visibility. Its marketing calendar, reusable templates, and campaign grouping are better suited for teams managing complex content pipelines rather than just social media posts.

Cons

Competitor

Cons
Hootsuite Compared to Hootsuite, CoSchedule offers less depth in social listening and advanced engagement tools. Teams that rely heavily on monitoring mentions, keywords, and real-time conversations across networks may find CoSchedule less comprehensive in this specific area.
Buffer While more powerful than Buffer, CoSchedule can feel heavier for users who only want simple scheduling. Buffer’s minimal setup and lower learning curve may suit solo creators who do not need workflows, campaigns, or advanced planning features.
Sprout Social Compared to Sprout Social, CoSchedule’s analytics and reporting are less granular. Larger organizations that require deep audience insights, sentiment analysis, and enterprise-grade reporting may find Sprout Social better suited despite its higher cost.
Agorapulse Agorapulse provides stronger inbox management and engagement-focused features. CoSchedule’s social inbox is capable, but teams that prioritize community management over content planning may feel limited in comparison.
Loomly Loomly can be simpler and faster to onboard for social-only teams. CoSchedule’s broader scope introduces more configuration and setup, which can feel complex for users who only need lightweight collaboration and post approvals.

Verified Customer Reviews

  • Productive Blogging Review (Rating: 4.5/5): Users praise CoSchedule for organizing blogs and social content efficiently, but note that advanced features can feel overwhelming for beginners.
  • The Side Blogger Review (Rating: 4.4/5): Reviewers appreciate the free-forever plan and strong calendar view, while mentioning that team collaboration requires upgrading to paid tiers.
  • Trustpilot Review (Rating: 2.8/5): Customers like the concept of an all-in-one marketing calendar, but report frustrations with pricing and support responsiveness.
  • G2 Review (Rating: 4.3/5): Users value the ease of use and centralized management, though some mention that the cost increases quickly as teams scale.
  • Influize Review (Rating: 4.0/5): The review notes strong content planning and automation features, but points out that CoSchedule is more expensive than lightweight social schedulers.