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Dealerslink is an all-in-one dealership inventory management and pricing platform built for new and used car dealers. It combines real-time market data, AI-driven pricing, appraisals, sourcing, and merchandising tools into a single adaptive tech stack.
Designed by dealers for dealers, Dealerslink helps improve turn rates, boost margins, and streamline inventory decisions with live support and no long-term contracts.
| Plan | Price |
|---|---|
| Used Car Inventory & Pricing Software | Custom Quote (Contact Sales) |
| New Car Inventory & Pricing Software | Custom Quote (Contact Sales) |
| À La Carte Modules (Appraisals, Marketplace, Merchandising, Recon) | Custom Quote (Based on dealership size and needs) |
Competitor |
Pros |
|---|---|
| vAuto | Compared to vAuto, Dealerslink is often viewed as more cost-effective and flexible, with no long-term contracts. Dealers appreciate the broader marketplace access, deeper dealer-to-dealer sourcing, and hands-on support model. The platform also emphasizes operational efficiency and AI-driven recommendations beyond pure pricing. |
| VinCue | Dealerslink offers a more comprehensive inventory ecosystem than VinCue, extending beyond pricing into sourcing, recon, and merchandising. Its nationwide marketplace and integrated AI tools help dealers act across the full vehicle lifecycle, rather than focusing primarily on appraisal and pricing execution. |
| ACV Max | Unlike ACV Max, which is tightly tied to auction workflows, Dealerslink emphasizes dealer-direct sourcing with no buy/sell fees. This can improve margins and inventory control while giving dealers more autonomy, broader analytics, and integrated merchandising tools in one platform. |
| AutoTrader IMS | Dealerslink stands out against AutoTrader IMS by providing stronger AI-driven pricing and stocking insights, combined with marketplace access. Dealers often highlight its ease of use, adaptable tech stack, and personalized support compared to more rigid enterprise-focused systems. |
| CarGurus Dealer Tools | Compared to CarGurus Dealer Tools, Dealerslink offers deeper operational control and inventory intelligence rather than lead-focused functionality. Its integrated pricing, sourcing, and recon tools help dealers manage profit and turn holistically, not just listing performance. |
Competitor |
Cons |
|---|---|
| vAuto | Dealers switching from vAuto may face an initial learning curve with Dealerslink’s broader feature set. vAuto’s long-standing brand recognition and standardized workflows can feel more familiar to large dealer groups compared to Dealerslink’s more customizable approach. |
| VinCue | VinCue may feel simpler for dealers who only want rapid appraisal and pricing execution. Dealerslink’s expanded functionality can be more than necessary for very small operations, requiring additional onboarding to fully leverage sourcing and merchandising tools. |
| ACV Max | ACV Max’s tight integration with ACV Auctions can be advantageous for auction-heavy dealers. Dealerslink’s dealer-direct marketplace, while cost-effective, may not match the immediate liquidity or auction volume some ACV-focused dealers prefer. |
| AutoTrader IMS | AutoTrader IMS benefits from deep exposure within the AutoTrader ecosystem. Dealerslink does not inherently bundle classified advertising reach, meaning dealers may still rely on third-party marketplaces for consumer traffic. |
| CarGurus Dealer Tools | CarGurus excels at shopper visibility and lead generation. Dealerslink is more operations-focused, so dealers seeking primarily consumer-facing marketing analytics may need complementary tools alongside Dealerslink. |
