Freshsales

AI-powered CRM for small businesses to manage leads, communications, and deals.

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  • Overview
  • Features
  • Pricing
  • Pros
  • Cons
  • Reviews

Freshsales Overview

  • Updated December 15, 2025

Freshsales is an AI‑powered, cloud‑based CRM designed to help small and mid‑sized businesses organize contacts, manage sales pipelines, and close deals more efficiently.

Featuring intuitive desktop and mobile interfaces, built‑in calling, email integration, customizable web forms, and the Freddy AI assistant, it streamlines communication and sales workflows while offering a budget‑friendly approach.

Key Features

  • Unified customer view : Provide a 360-degree perspective of each customer, with Kanban boards, timelines, and highlight cards that support personalized engagement.
  • Multi-channel engagement : Support communication across phone, email, chat, and video, while keeping all conversations organized in one system.
  • Automation tools : Handle repetitive tasks such as lead assignment, follow-up reminders, and workflow actions so teams focus on selling.
  • Flexible deal management : Offer customizable pipelines, weighted opportunities, and CPQ tools that simplify closing deals.
  • AI-powered insights : Deliver smart recommendations through contact scoring, sales forecasting, and deal insights powered by Freddy AI.
  • Customization : Allow tailored fields, role-based permissions, and multi-currency support that adapt the platform to business needs.
  • Robust governance : Enhance data security with field-level permissions, audit logs, and controlled user access.
  • Mobile access : Ensure sales activities, deal updates, and customer data remain accessible from mobile devices, even offline.
  • App integrations : Connect seamlessly with popular business tools such as G Suite, Slack, QuickBooks, and Mailchimp.
  • Built-in calling with tracking : Embed telephony into the CRM so calls are made, received, and logged automatically in customer records.
  • Email tools and templates : Provide bulk and personalized email capabilities with tracking, plus ready-to-use templates for consistent outreach.

Price

Plan Name Price (per user/month, billed annually) Key Inclusions
Growth $9 Kanban view for contacts/accounts/deals, contact lifecycle stages, built-in chat, email & phone, email templates, custom fields, basic workflows, Slack integration, product catalog, curated reports, Freshworks marketplace, 1 CPQ license, mobile app, 24×5 support
Pro $39 Everything in Growth, plus contact scoring by Freddy AI, custom sales activities, advanced custom fields, auto-assignment rules, territory management, sales sequences, sales emails by Freddy AI, AI text enhancements, multiple pipelines, account hierarchy, deal insights, advanced workflows, custom reports
Enterprise $59 Everything in Pro, plus field-level permissions, custom modules, forecasting insights by Freddy AI, workflows for custom modules, sandbox, audit logs

Check Pricing details: https://www.freshworks.com/crm/pricing/

Pros

Competitor Pros of Freshsales
Salesforce Sales Cloud Offers better value for money with a free plan and much lower entry price. Provides built-in phone, email, AI insights, and a mobile app that keep teams efficient without heavy investment.
HubSpot Sales Hub Delivers strong AI-driven sales tools at a lower cost. Includes built-in calling and Freddy AI insight features. Enables smart deal management without the steep upgrade paths.
Zoho CRM Matches Zoho on customization and adds Freddy AI and integrated calling. Offers similarly affordable pricing while boosting pipeline visibility and insights.
Pipedrive Prices lower than Pipedrive’s paid tiers and includes deeper AI forecasting, mobile voice features, and more automation tools out-of-the-box.
Insightly Includes advanced AI forecasting and calling integration that Insightly lacks, and offers better value with a smarter lead and deal management approach.

Cons

Competitor Cons of Freshsales
Salesforce Sales Cloud Lacks the deep customization and enterprise-grade automation that Salesforce excels at. May offer fewer modules and complex workflow options.
HubSpot Sales Hub Free plan is more generous with contact and user limits. HubSpot benefits from marketing tools, extensive integrations, and a strong learning hub that Freshsales doesn’t match.
Zoho CRM Zoho allows for broader suite integration with its Zoho ecosystem and offers highly flexible automation at similar cost. Freshsales may feel less integrated outside Freshworks tools.
Pipedrive Has a simpler, more intuitive drag-and-drop pipeline interface that some users favor. Freshsales may feel a bit heavier to learn.
Insightly Insightly includes project and relationship management tools that Freshsales doesn’t, which some teams rely on heavily.

Verified Customer Reviews

G2 Review
PCMag Review
Trustpilot Review
The CRO Club Review
Forbes Review