Majestic SEO is a powerful tool designed for in-depth backlink analysis, helping digital marketers and SEO professionals enhance website authority. It offers detailed insights into link quality, referring domains, and competitive strategies through features like Site Explorer, Trust Flow, and Citation Flow.
With a vast link database, it tracks backlink growth and identifies opportunities, though it focuses solely on link intelligence, not broader SEO tasks.
Site Explorer: Backlink analysis at domain, subdomain, or URL level. Referring domains, anchor text, and new or lost links displayed clearly.
Trust Flow: Backlink quality scored from 0–100 based on closeness to trusted sites such as .gov or .edu. Strong, authority-focused links highlighted.
Citation Flow: Link influence rated from 0–100 by quantity. Best used with Trust Flow to balance volume against quality.
Topical Trust Flow: Backlinks grouped into over 800 topical categories. Niche-specific and relevant links identified.
Backlink History: Backlink growth tracked across time with daily or cumulative views. Up to 10 sites compared for trends.
Clique Hunter: Sites identified that link to competitors but not to you. New opportunities for stronger backlink profiles revealed.
Keyword Generator: Keyword ideas drawn from anchor text and content. Search volume and relevance metrics included.
Bulk Backlink Checker: Up to 400 URLs checked online or 1M via upload. Trust Flow and Citation Flow delivered at scale.
Link Context: Surrounding text of backlinks reviewed for relevance. Editorial-style links prioritized over low-value directories.
Fresh & Historic Indexes: Fresh index covers the past 120 days, Historic index extends back to 2006. Together they provide both real-time and long-term backlink data.
API Access: Programmatic access to backlink data offered in higher-tier plans. Metrics integrated directly into tools or systems.
| Plan Name | Pricing (Monthly / Annual)* | Analysis Units | User Access | Key Features |
|---|---|---|---|---|
| Lite | $49.99/month$41.67/month when billed annually (≈ $499.99/year) | 1 million analysis units | 1 user | Includes Fresh Index, Site Explorer, Trust Flow, Topical Trust Flow, Link Context, Bulk Backlink Checker, Keyword Generator/Checker, PDF Reports, OpenApps, Related Sites, Referring Domains/IPs/Subnets, Backlink Campaigns |
| Pro | $99.99/month$83.33/month when billed annually (≈ $999.99/year) | 20 million analysis units | 1 user | All Lite features, plus Historic Index, Index Merger, Raw Data Exports, Custom Reports, Compare Sites, Flow Metric History, Clique Hunter, Backlink History, Search Explorer, Shared Campaigns, Email Alerts, Network Neighbourhood, Business Profile, Rank Tracker, Author Explorer, Experimental Tools |
| API | From $399.99/month (e.g., API plan) | Starts at 100M units, up to 1B (API L / API XL tiers) | Up to 5 users | All Pro features, plus full API access, custom data allocations, ability to create OpenApps |
Pricing details: https://majestic.com/plans-pricing
Competitor |
What Majestic Does Better |
|---|---|
| Ahrefs | Majestic shines when you’re only interested in backlink data and want a deeper understanding of link quality. It offers Trust Flow and Citation Flow to measure not just how many links a site has, but how trustworthy they are and how much link authority they pass. That gives more insight than a single domain‑rating metric. |
| SEMrush | Majestic offers more detailed historical link tracking. Its separate Historic Index goes quite far back, and you get that in the Pro plan. SEMrush only includes that depth on a much costlier tier. |
| Moz Pro | Majestic focuses only on backlinks, and it does so very thoroughly with its dedicated metrics. Moz Pro offers simple all-around SEO tools, but Majestic gives more specialized backlink detail that Moz isn’t built to match. |
Competitor |
Where Majestic Falls Short |
|---|---|
| Ahrefs | Ahrefs covers a broader range of SEO needs—keyword research, content tools, site audits, competitor analysis—not just links. That makes it more useful if you want an all-in-one SEO tool. |
| SEMrush | SEMrush gives you many powerful tools beyond backlinks—site auditing, social media, rank tracking, keyword insights—that Majestic doesn’t offer. It gives you everything in one package, which Majestic lacks. |
| Moz Pro | Moz is more beginner-friendly, with keyword research, content recommendations, and easier use. It’s also cheaper to start. In contrast, Majestic can feel narrow in features and pricier overall. |
