- Lead and Contact Management : A single hub for capturing and organizing customer details. Contractors can follow up faster, manage relationships better, and turn leads into long-term clients.
- Marketing Automation : Built-in email and direct mail tools keep outreach effortless. Businesses maintain regular contact, drive repeat business, and increase referrals without extra manual work.
- Job Scheduling and Tracking : A visual calendar simplifies task coordination. Teams assign jobs, set appointments, and track every stage to ensure projects finish on time.
- Reporting and Analytics : Dynamic dashboards reveal what drives sales, marketing results, and operational performance. Clear insights lead to smarter strategies and more informed decisions.
- Mobile Access : A mobile-friendly system keeps every team connected anywhere. Staff can view schedules, client records, and sales updates right from their devices in the field.
- Document Management and E-Signatures : Digital document tools eliminate paperwork delays. Teams send, receive, and finalize contracts quickly while clients approve with secure electronic signatures.
- Customer Support and Training : Dedicated onboarding, live training, and continuous assistance help every team adopt the platform confidently and achieve full value from day one.
MarketSharp
Manage customer relationships, sales, and marketing in contracting businesses.
Updated February 27, 2026
MarketSharp Overview
MarketSharp is a specialized CRM designed for home improvement and service-based businesses. It helps contractors and remodelers manage customer relationships, track leads, and organize sales pipelines effectively.
The platform also provides marketing automation tools, job scheduling, and performance tracking features, which streamline operations and support business growth.
By combining CRM functions with industry-specific tools, MarketSharp allows service businesses to improve efficiency, enhance customer satisfaction, and drive long-term profitability.
Key Features
Pricing
| Plan | Starting Price | Key Inclusions |
|---|---|---|
| Standard | $182/mo (if billed annually); $199/mo if billed monthly | Core CRM features to start, build, and manage customer relationships |
| Pro | $319/mo (billed annually); $349/mo if billed monthly | Includes Standard plus sales and financial tools to close more jobs |
| Ultimate | $457/mo (billed annually); $499/mo if billed monthly | Adds advanced tools, reporting, document creation, sending, and e-sign capabilities |
Check Pricing details: https://www.marketsharp.com/pricing/
Pros
| Competitor | Pros of MarketSharp |
|---|---|
| Jobber | MarketSharp offers stronger lead tracking and marketing automation that support deeper customer relationships. |
| ServiceTitan | MarketSharp is more focused on CRM and marketing tools that suit small to mid-size contracting businesses better. |
| Housecall Pro | MarketSharp provides more robust CRM and structured lead pipelines, which support sales processes more deeply. |
| Service Fusion | MarketSharp offers more advanced lead pipeline management and CRM features that improve follow-up and client nurturing. |
| Followup CRM | MarketSharp has more tailored marketing automation and training support, which help teams onboard and grow efficiently. |
Cons
| Competitor | Cons of MarketSharp |
|---|---|
| Jobber | MarketSharp is pricier and can feel more complex for very small teams or solo operators. |
| ServiceTitan | MarketSharp lacks the comprehensive field service tools, scheduling, and dispatch features that ServiceTitan provides. |
| Housecall Pro | MarketSharp has a less intuitive mobile experience and fewer advanced automation tools compared to Housecall Pro. |
| Service Fusion | MarketSharp misses an unlimited-user pricing model and lacks real-time dispatch, route optimization, and live support structures. |
| Followup CRM | MarketSharp’s interface feels more crowded and has fewer built-in forecasting or proposal features, which Followup CRM offers. |
Reviews
- G2 Review (Rating: 3.7/5): One mid-market user loved MarketSharp’s customizations, especially assigning different colors to each person on the calendar and generating reports for daily tasks, and praised the team for creating reports “on the spot” with fast tech support. Another reviewer found the lead intake process too detailed and spread across multiple screens, which slowed efficiency, and noted tricky reporting options and limited accounting integration.
- Software Advice Review (Rating: 4.2/5): MarketSharp delivers strong value for home improvement companies with competitive pricing and easy setup as an entry-level CRM, and several reviewers highlighted automated emails and text messages plus seamless integration with Leap and QuickBooks. Some struggled with limited custom fields for specific product types, called the initial setup “arduous” for a tech novice, and mentioned challenges scheduling installations and assets.
- GetApp Review (Rating: 4.2/5): Frequent users described MarketSharp as easy to learn and said the customer service team responds almost immediately, calling it “the best we have ever had with any CRM program.” The hands-on support and overall value for money left a strong impression on small business owners.
