- Stock Management: Add vehicles quickly with automatic data capture, valuations, photo editing, and marketplace publishing.
- Leads & CRM: Manage enquiries from live chat, email, SMS, WhatsApp, and social messengers in one unified inbox.
- Sales & Invoicing: Create offers, invoices, eSign documents, and manage payments with integrated accounting sync.
- Dealership Websites: Modern, responsive, SEO-optimised websites with enquiry forms and online reservations.
- Online Checkout & Deal Builder: Enable fully online car sales with finance applications and collaborative deal building.
- Social Media Automation: Automatically post vehicle ads with optimised templates and hashtags across social platforms.
- Automotive Reconditioning: Track and organise vehicle preparation and reconditioning workflows.
MotorDesk Used Car Dealership Software
All-in-one used car dealership software with CRM, sales, and communication tools
Updated February 27, 2026
MotorDesk Used Car Dealership Software Overview
MotorDesk is a comprehensive used car dealership management platform designed to centralise stock management, customer communication, sales, invoicing, and online selling. It combines CRM, live chat, messaging, social media automation, and dealership websites into one system.
Built for efficiency and automation, MotorDesk helps dealers reduce manual work, improve compliance, and deliver a modern, omnichannel customer experience.
Key Features
Pricing
| Plan | Price |
|---|---|
| Growth Plan (25 Vehicles, 3 Staff & Email Accounts) | £149/mo (Billed Monthly) |
Price details: https://motordesk.com/pricing/
Pros
Competitor |
Pros |
|---|---|
| AutoDealer Plus | MotorDesk offers clearer, transparent pricing and includes live chat, CRM, and social automation as standard. It is easier to set up and use for small to mid-sized dealerships, while avoiding per-feature charges that can quickly increase costs with AutoDealer Plus. |
| DealerSocket | Compared to DealerSocket, MotorDesk is more affordable and less complex, making it faster to onboard staff. It focuses on usability and automation for used car dealers without the enterprise-level overhead and long-term contracts often associated with DealerSocket. |
| Carsforsale.com | MotorDesk provides deeper CRM, invoicing, and accounting integrations, while Carsforsale.com is more listing-focused. MotorDesk’s all-in-one approach reduces the need for third-party tools, saving time and operational costs for growing dealerships. |
| CDK Global | MotorDesk is significantly more accessible in price and flexibility than CDK Global. It offers modern UI, faster deployment, and built-in communication tools, making it better suited for independent and mid-sized used car dealerships. |
| DealerCenter | MotorDesk stands out with included website hosting, social media automation, and live chat at no extra cost. DealerCenter often requires add-ons, whereas MotorDesk delivers a more complete feature set within a single monthly subscription. |
Cons
Competitor |
Cons |
|---|---|
| AutoDealer Plus | AutoDealer Plus can be simpler for very small dealers with minimal needs. MotorDesk’s broader feature set may feel overwhelming initially for teams only looking for basic stock listings and simple customer communication. |
| DealerSocket | DealerSocket offers deeper enterprise-level analytics and OEM-focused workflows. Large dealer groups may find MotorDesk less suitable for highly customised, multi-franchise operations requiring complex reporting and integrations. |
| Carsforsale.com | Carsforsale.com has stronger brand recognition as a consumer marketplace. MotorDesk relies more on integrations for marketplace exposure, which may require additional configuration compared to Carsforsale’s native listing reach. |
| CDK Global | CDK Global provides extensive OEM and compliance tools for large dealerships. MotorDesk may lack some advanced manufacturer-specific features required by franchised dealer networks. |
| DealerCenter | DealerCenter includes built-in lender networks that some finance-heavy dealerships prefer. MotorDesk supports finance workflows but may require external partners for certain lender-specific integrations. |
Reviews
- Software Advice Review (Rating: 5/5): One dealership called the supplier link a “real game changer” because detailed data for each stock item appears instantly and invoices sync to SAGE in seconds. The team also valued how MotorDesk adapted into a bespoke system that matched their exact process, and after initial hesitation about moving from manual work, they said they would “never go back.”
- Capterra Review (Rating: 5/5): Having everything in one place to sell a car made a strong impression, with invoices, QuickBooks, and social media tools accessible from a single dashboard. The all-in-one setup helped streamline day-to-day sales tasks without juggling multiple systems.
- SourceForge Review: The easy-to-use tools and connection to accurate data sources help dealers manage stock with less friction. MotorDesk simplifies dealership management by keeping essential information organized and accessible.
- GetApp Review (Rating: 5/5): MotorDesk earns praise for features such as automatic factory fit detection, instant AutoTrader API publishing, and the ability to manage live chat, WhatsApp, Instagram, and AutoTrader Leads from one system. Dealers also highlight integrated valuations, competitor analysis, and invoice eSign tools that eliminate fraud and keep sales performance tracking detailed and clear.
