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Ringba Inbound Call Tracking

Advanced inbound call tracking and analytics for pay-per-call marketers

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  • Overview
  • Features
  • Pricing
  • Pros
  • Cons
  • Reviews

Ringba Inbound Call Tracking Overview

  • Updated January 21, 2026

Ringba is an inbound call tracking and analytics platform built for marketers, agencies, brands, and pay‑per‑call networks. It provides real‑time call routing, detailed reporting, AI‑driven insights, and global telecom access across 60+ countries.

With a fully open API framework, white‑label options, and no long‑term contracts, Ringba scales from small teams to enterprise call businesses.

Key Features

  • Inbound Call Tracking: Track and attribute inbound phone calls across campaigns with precision.
  • Intelligent Call Routing: Dynamically route calls in real time based on performance, rules, and buyer demand.
  • Advanced Analytics & Reporting: Access real-time dashboards, filters, exports, and conversion insights.
  • Artificial Intelligence: Use AI for automated decision-making, sentiment analysis, and optimization.
  • White Label Platform: Run Ringba fully under your own brand for agencies and networks.
  • Open APIs & Integrations: Build custom workflows using Ringba’s APIs and third-party integrations.

Price

Plan Price Featured
Business $147/mo (Billed Monthly) / $127/mo (Billed Annually) Inbound call tracking, real-time analytics, call routing & IVR
Professional $297/mo (Billed Monthly) / $197/mo (Billed Annually) Everything in Business, White Label, Ring Trees, predictive routing
Enterprise Custom Quote Real-time bidding, dedicated CSM, custom telecom rates

Price details: https://www.ringba.com/pricing

Pros

Competitor

Pros
CallRail Ringba offers deeper pay‑per‑call functionality, real‑time bidding, and granular call routing. It is more flexible for high‑volume marketers and call networks, while maintaining competitive usage‑based pricing and stronger API access.
Invoca Compared to Invoca, Ringba is more cost‑efficient and open, with fewer feature restrictions. It provides similar analytics power without long contracts, making it easier for fast‑scaling agencies and performance marketers.
CallTrackingMetrics Ringba excels in real‑time call routing and marketplace features. It handles complex call flows and buyer management better, especially for pay‑per‑call businesses needing advanced monetization options.
Marchex Ringba is easier to deploy and more transparent in pricing. It emphasizes marketer control, faster setup, and customizable workflows, while avoiding enterprise‑heavy onboarding overhead.
Nimbata Ringba provides stronger scalability, deeper analytics, and global telecom reach. It is better suited for agencies and networks managing large call volumes and multiple buyers.

Cons

Competitor

Cons
CallRail Ringba has a steeper learning curve than CallRail. Beginners or small businesses may find the advanced routing, analytics, and configuration options overwhelming without prior call‑tracking experience.
Invoca While more flexible, Ringba lacks some of Invoca’s polished enterprise UI and packaged AI insights. Large brands seeking guided analytics may prefer Invoca’s managed approach.
CallTrackingMetrics Ringba focuses less on built‑in CRM features. Teams wanting all‑in‑one call tracking plus CRM functionality may need additional integrations.
Marchex Marchex offers more out‑of‑the‑box enterprise compliance tooling. Ringba may require extra configuration for heavily regulated industries.
Nimbata Nimbata can be simpler and quicker to launch for small teams. Ringba’s power comes at the cost of setup time and technical understanding.

Verified Customer Reviews

  • G2 Review (Rating: 4.9/5): Users praise Ringba for powerful analytics, flexible routing, and scalability for pay‑per‑call businesses.
  • Capterra Review (Rating: 4.9/5): Reviewers highlight ease of campaign setup and strong call filtering and reporting tools.
  • TrustRadius Review (Rating: 4.5/5): Customers value Ringba’s centralized dashboard and effective inbound call management.
  • Virtual Valley Review (Rating: 4.6/5): The review notes detailed data capture and strong attribution for marketing campaigns.
  • Reddit/r/PPC Review (Rating: 4.3/5): Marketers discuss Ringba’s flexibility with tracking tags and Google Ads compatibility.