Voyado

Manage retail customer loyalty, marketing automation, and personalized shopping experiences.

Voyado Overview

Updated September 16, 2025

Voyado is a customer experience and CRM platform designed specifically for retail businesses. It helps companies strengthen customer relationships by combining loyalty management, marketing automation, and personalized communication in one system.

With its data-driven approach, Voyado enables retailers to understand shopping behaviors, create targeted campaigns, and enhance customer engagement. The platform’s user-friendly tools support long-term growth by driving repeat purchases and building stronger brand loyalty.

Key Features

Customer loyalty management : Help retailers build and run loyalty programs that reward repeat purchases and strengthen long-term customer relationships through tailored offers and experiences.
Marketing automation : Automate campaigns across email, SMS, and other channels, which ensures consistent communication and timely engagement based on customer actions and preferences.
Customer data platform : Centralize customer information in one system and provides insights that help businesses understand shopping behavior, segment audiences, and personalize their marketing efforts.
Personalization engine : Deliver relevant product recommendations and content that match individual interests and shopping history, which enhances customer satisfaction and drives higher conversion rates.
Product discovery and search : Use AI-driven technology to improve product search results and merchandising, which allows customers to quickly find what they want in online stores.

Price

Voyado’s website encourages you to book a demo or request a quote.

Here are the rough prices:

Scenario	Likely Monthly Cost*	Likely Annual Cost*
Small retailer / e-commerce business, basic features (loyalty, email/SMS, modest contact base)	$100–$500/month
Medium retailer with more complex requirements (AI product discovery, lots of automation, loyalty tiers, higher volume)	Probably several hundreds to low thousands/month (i.e. maybe $500–2,000+)
Large retailer / enterprise, many channels, high volume, global markets, custom integrations	Could be multiple thousands/month; annual costs likely tens of thousands or more

Pros

Competitor	Pros of Voyado
Klaviyo	Voyado combines loyalty, CRM, marketing automation, and AI-powered search in one platform, while Klaviyo focuses mainly on email and SMS.
Bloomreach	Voyado offers easier setup and usability for retail teams and integrates loyalty natively, while Bloomreach needs more complex configuration.
SAP Emarsys	Voyado includes built-in loyalty and real-time omnichannel workflows, while Emarsys tends to feel more general and less tailored to retail.
Salesforce Marketing Cloud	Voyado delivers a retail-first, unified solution without heavy customization and cost, while Salesforce often requires expensive setup and add-ons.
Insider	Voyado includes loyalty and CRM along with personalization, while Insider lacks native loyalty features and sticks more to personalization.

Cons

Competitor	Cons of Voyado
Klaviyo	Voyado may be less affordable or accessible for very small e-commerce brands, since Klaviyo offers free tiers and quick setup.
Bloomreach	Voyado may lack the deep enterprise-level merchandising and search sophistication that Bloomreach brings to large-scale operations.
SAP Emarsys	Voyado may be less flexible for non-retail industries, while Emarsys supports many sectors and broader campaign types.
Salesforce Marketing Cloud	Voyado may not match the extensive third-party integrations and enterprise infrastructure that Salesforce provides.
Insider	Voyado could have less advanced real-time behavioral targeting than Insider, which emphasizes AI-first personalization flows.

Customers' Reviews From Reliable Websites

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