Imgix is a cloud-based image optimization platform that helps teams compress, transform, and deliver high-performance visuals at scale. It automates resizing, format conversion, and quality adjustments in real time through a simple URL-based API.
With AI-powered cropping, background removal, and global CDN delivery, Imgix improves page speed while reducing manual image processing for developers, marketers, and eCommerce teams.
Plan |
Price |
Key Features |
|---|---|---|
| Free | $0/mo | 1 origin, 20 credits, Up to 10GB media, Up to 20GB delivery bandwidth |
| Starter | $255/yr (Billed Annually) / $25/mo (Billed Monthly) | 100 credits, $0.25 per credit, Up to 50GB media, Up to 100GB delivery bandwidth |
| Growth | $765/yr (Billed Annually) / $75/mo (Billed Monthly) | 400 credits, $0.20 per credit, Up to 200GB media, Up to 400GB delivery bandwidth |
| Midrange | $150/mo | 830 credits, $0.18 per credit |
| Growth PLUS | $500/mo | 3,570 credits, $0.14 per credit |
| Enterprise | Contact Sales | Custom workflows, Advanced controls, Support at scale |
| Management (Usage) | 2 credits / GB / month | Image cache storage and metadata |
| Delivery (Usage) | 1 credit / GB | Bandwidth and cache reads |
| Transformation (Usage) | Varies by feature | All visual edits and enhancements |
Price details: https://www.imgix.com/pricing
Competitor |
Pros |
|---|---|
| Cloudinary | Imgix offers a simpler, URL-based transformation model that many developers find faster to implement. Teams focused purely on image optimization often prefer its streamlined interface and predictable pricing for delivery-focused use cases, without navigating the broader digital asset management features Cloudinary bundles in. |
| ImageKit | Imgix stands out with mature AI cropping and background removal features tightly integrated into its optimization pipeline. For brands serving billions of images daily, its infrastructure reputation and enterprise reliability give it an edge for large-scale deployments. |
| Fastly Image Optimizer | Compared to Fastly’s add-on optimizer, Imgix delivers a more feature-rich transformation toolkit, including advanced visual edits and AI enhancements. It’s easier for non-infrastructure teams to manage without deep CDN configuration knowledge. |
| ShortPixel | Imgix provides real-time, on-demand transformations rather than bulk compression only. Development teams building responsive apps benefit from dynamic resizing, cropping, and format switching that go beyond simple WordPress plugin optimization. |
| TinyPNG | While TinyPNG focuses mainly on compression, Imgix combines compression with automated delivery, caching, and AI-based editing tools. Businesses managing high traffic sites gain more control over performance and global distribution in one platform. |
Competitor |
Cons |
|---|---|
| Cloudinary | Cloudinary includes built-in digital asset management and broader media workflow tools, which Imgix lacks natively. Teams needing asset libraries, media libraries, or collaborative management features may find Imgix more developer-centric and less marketing-friendly. |
| ImageKit | ImageKit often appeals to startups with aggressive pricing tiers. Imgix can become costly at very high volumes, especially for smaller teams that don’t need enterprise-scale throughput but still require optimization features. |
| Fastly Image Optimizer | Organizations already using Fastly’s CDN might prefer a tightly integrated native solution. Adding Imgix introduces another vendor layer, which can complicate billing and infrastructure management for DevOps-heavy teams. |
| ShortPixel | For simple WordPress-based sites that only need bulk compression, Imgix may feel overly technical. Its API-driven setup requires more configuration compared to plug-and-play optimization plugins. |
| TinyPNG | TinyPNG offers straightforward per-image pricing that small businesses understand easily. Imgix’s credit-based and bandwidth-oriented pricing model can require more forecasting and monitoring to avoid unexpected overages. |
