Knock

Streamlines multifamily leasing — from lead engagement to tour scheduling and task management.

Globe Linkedin Youtube Facebook Twitter
  • Overview
  • Features
  • Pricing
  • Pros
  • Cons
  • Reviews

Knock Overview

  • Updated November 26, 2025

Knock CRM is a modern, multifamily-focused customer relationship management platform that streamlines leasing from lead to lease. It centralizes scheduling, messaging, marketing attribution, task management, and performance insights—all in one intuitive interface.

Designed for multifamily owners, leasing teams, and marketers, Knock boosts operational efficiency, maximizes NOI, and delivers data-driven visibility to enhance both team productivity and renter engagement

Key Features

  • Scheduling : Prospects can instantly book tours online, which reduces delays and helps leasing teams increase appointments without needing extra staff or manual coordination.
  • Messaging : All communication channels such as email, text, and chat are unified in one place, which ensures faster responses and consistent engagement with renters.
  • Task Management : Automated to-do lists prioritize important leasing actions and provide reminders that keep teams focused on goals and improve overall productivity and accountability.
  • Centralized Dashboard : Leasing data, conversations, and property information are stored in one platform, which helps agents track leads across properties and avoid missed opportunities.
  • Marketing Attribution : Detailed reporting shows which campaigns and channels drive leads, and that enables property managers to allocate budgets wisely and improve return on investment.
  • Performance Analytics : Real-time dashboards display team performance and property trends, which gives leadership clear insights to recognize strengths and address weak areas effectively.
  • Mobile Access : A mobile-friendly interface allows leasing teams to manage tasks, track leads, and engage prospects seamlessly when working away from the office.

Price

Portfolio Size / Scenario Estimated Cost
Small portfolio (e.g., 1–3 properties) ~ US $1,000 – US $3,000 per month
Medium portfolio (e.g., 5–10 properties) ~ US $3,000 – US $7,000 per month
Large portfolio (e.g., 10+ properties, enterprise) ~ US $7,000 – US $15,000+ per month

  • Knock CRM does not publish fixed public pricing; quotes are custom.

  • These estimates assume a multi-property real-estate/multifamily context with advanced modules.

  • Actual cost will depend on number of units, features used (e.g., tours, messaging, analytics), add-ons and contract terms.

  • Monthly estimated amounts reflect typical enterprise CRM scale rather than simple small-business models.

Pros

Competitor Pros of Knock
Zoho CRM Knock focuses on multifamily rentals with built-in tour scheduling, which streamlines leasing far more effectively than generic CRMs.
ResMan Knock offers a unified dashboard that centralizes messages and leads across properties, which ResMan may not integrate as deeply.
Rent Manager Knock delivers tailored communication workflows with automated reminders and guest card tracking, which boosts leasing team productivity.
AppFolio Property Manager Knock excels at lead nurturing through scheduling and messaging features that feel more personalized and proactive.
BoomTown Knock integrates operational leasing tools and portfolio-wide lead tracking, which gives a broader, property-centric view than BoomTown.

Cons

Competitor Cons of Knock
Zoho CRM Knock does not offer published pricing or a free plan, which Zoho provides and makes it easier for small budgets to get started.
ResMan Knock may require more training and onboarding effort, whereas ResMan’s interface often comes across as more intuitive.
Rent Manager Knock lacks built-in accounting and budgeting features, which Rent Manager includes for full property financial oversight.
AppFolio Property Manager Knock does not bundle maintenance or accounting workflows as AppFolio does, which may mean juggling separate tools.
BoomTown Knock does not include a website builder or marketing campaign creation tools out of the box, which BoomTown offers.

Verified Customer Reviews

Trustpilot Review
G2 Review
TrustRadius Review
Software Advice Review