Home » Small Business CRM Software » Copper CRM

Copper CRM

Manage relationships, track sales, and improve workflows.

Copper CRM Overview

Updated December 19, 2025

Copper CRM is a customer relationship management platform designed to help small businesses streamline sales processes, strengthen client relationships, and organize daily tasks. It integrates seamlessly with Google Workspace, which makes it convenient for teams already using Gmail, Google Calendar, and Drive.

With its user-friendly interface and automation features, Copper CRM reduces manual data entry, improves collaboration, and provides clear visibility into pipelines, helping businesses focus more on growth and customer success.

Key Features

Automatic data capture: This feature fills in contact details automatically and records email interactions so everything stays up to date and visible in one place.
Google Workspace integration: Copper links Gmail, Calendar, Drive, Docs, and Sheets so tasks, files, and meetings sync smoothly without extra steps.
Chrome extension for Gmail: It embeds CRM tools right into your inbox so adding leads, updating records, and tracking deals feels natural and stays within Gmail.
Workflow automation: Triggers and actions can be set for repetitive tasks so stage changes, task assignments, and reminders happen automatically and reliably.
Email tracking and templates: The CRM shows when a message is opened or clicked and provides ready-made templates to send consistent emails quickly.
Contact and lead management: Copper organizes all interactions, enriches contact profiles from online data, and suggests potential leads based on communication history.
Sales pipeline management: Drag-and-drop pipelines let users see where deals stand, customize stages, and forecast progress so nothing slips through.
Custom and advanced reporting: Reports display pipeline status, forecasts, wins and losses, and team performance, with options to export to Google Sheets or use built-in dashboards.
Lead capture tools: Built-in forms allow visitors to submit contact information directly into the CRM, and social or email channels also create new leads automatically.
Team collaboration features: Mentions, comments, and reactions can be added to records, and real-time updates keep everyone aligned.
Mobile app: The app keeps contact activity, calls, and meetings synced while on the move so everything stays current.
Security and admin controls: It uses secure sign-in, two-factor authentication, role-based access, data backups, and regular audits to keep information safe.

Price

Plan	Annual Price	Monthly Price	Key Inclusions
Starter	US $9/user/month	US $12/user/month	1,000 contacts, Google Workspace integration, tasks, forms, activity feed
Basic	US $23/user/month	US $29/user/month	2,500 contacts, pipelines, task automation, contact enrichment, team collaboration
Professional	US $59/user/month	US $69/user/month	15,000 contacts, workflow automation, bulk email, reporting, integrations
Business	US $99/user/month	US $134/user/month	Unlimited contacts, email sequences, site tracking & lead scoring, premium support

Check Pricing details: https://www.copper.com/pricing

Pros

Competitor	Pros of Copper CRM
HubSpot CRM	Copper integrates naturally with Google Workspace, and that keeps workflows aligned for teams already using Gmail and its apps. It keeps things simple and less overwhelming than HubSpot, which has powerful tools but can feel complex.
Pipedrive	Copper offers deeper integration with Google tools, and that helps Gmail-centric users stay in one environment. It has a cleaner, more streamlined experience especially for small teams.
Zoho CRM	Copper stays easier to use and set up, and that benefits users looking for fast adoption. It also ties closely with Google Workspace, and that offers a more seamless fit than Zoho’s broader ecosystem.
Nutshell	Copper connects smoothly with Gmail and Google apps, and that keeps everything in sync. It also feels more modern and visually streamlined compared to Nutshell’s more traditional interface.
Salesforce Sales Cloud	Copper stays much more approachable and easier to learn, and that suits smaller teams. It focuses on contact and pipeline tasks rather than deep customization, and that lets businesses move faster.

Cons

Competitor	Cons of Copper CRM
HubSpot CRM	Copper lacks marketing tools and service features that HubSpot includes, and that limits its scope to mostly sales and contact tasks. HubSpot also offers a free plan while Copper’s full access begins only with paid tiers.
Pipedrive	Copper is built entirely around Google Workspace, and that makes it less flexible for teams using Microsoft 365 or other tools. Pipedrive supports broader workflows and integrations outside of Google.
Zoho CRM	Copper offers less customization and fewer advanced features than Zoho does, and that can hold back complex workflows. Zoho also supports more third‑party software connections and scripting for tailored solutions.
Nutshell	Pricing for Copper can climb quickly with added features, and that may feel less economical. Nutshell can feel more flexible in budget or growth scenarios.
Salesforce Sales Cloud	Copper lacks the advanced automation, vast customization, and enterprise-grade scalability that Salesforce offers. Large organizations that want that depth may find Copper too limited.

Verified Customer Reviews

Reddit Review
G2 Review
Stackfix Review
Trustpilot Review
Gartner Review