- Marketing calendar: Plan content, campaigns and launches in one calendar.
- Social publishing: Schedule social messages and manage profiles on paid calendars.
- ReQueue: Recycle selected evergreen social messages.
- Team workflows: Assign, review and coordinate calendar work.
- Analytics: Paid plans expose reporting and campaign performance features.
CoSchedule
All-in-one marketing calendar for social, content, teams, and workflows
Updated August 11, 2026
CoSchedule Overview
CoSchedule is a marketing calendar for organizing campaigns, content and social posts. It gives a marketing team one view of upcoming work instead of spreading dates and assignments across separate tools.
Team members can assign work, review drafts and publish messages to connected social profiles. ReQueue helps reuse selected evergreen posts, while reporting shows how campaigns and social content perform.
Key Features
Pricing
| Plan | Price | Featured |
|---|---|---|
| Free Calendar | $0 forever | 1 user, 1 social profile and up to 15 scheduled social messages |
| Social Calendar | $19/user/month billed annually or $29 monthly | Up to 3 users, social publishing, campaigns and reporting |
| Agency Calendar | $59/user/month billed annually or $69 monthly | Up to 3 users with agency-oriented workflows |
| Content Calendar / Marketing Suite | Contact sales | Broader content, marketing and team features |
The Free Calendar is limited to one user and one social profile. Paid calendar prices differ between annual and monthly billing, while the broader Marketing Suite requires a quote.
Pricing source: CoSchedule pricing
Pros
| Compared with | Why this product may fit better |
|---|---|
| Hootsuite | CoSchedule connects social publishing to campaign briefs, content tasks and a wider marketing calendar. It can fit a team whose social posts are one part of a launch, while Hootsuite is more focused on managing social accounts. |
| Buffer | Next to Buffer, campaign work, approvals and content planning extend beyond a simple social queue in CoSchedule. A marketing team coordinating articles, emails and social promotion can see the whole campaign together instead of managing its posting schedule as a separate stream. |
| Asana | CoSchedule arrives with a marketing-specific calendar and can publish scheduled social messages from the same workspace. That reduces setup for a marketing department that would otherwise have to build its own Asana templates and connect a separate publishing tool. |
| Loomly | Alongside Loomly, content production and campaign planning receive more attention in CoSchedule than they would in a purely social calendar. The wider scope helps when a post must be tied to an article, email or launch task rather than approved in isolation. |
Cons
| Compared with | Where this product may fall short |
|---|---|
| Hootsuite | Hootsuite is the stronger benchmark for teams centered on social inboxes, listening, engagement and account operations. CoSchedule’s campaign breadth does not automatically replace those social-specific processes, so a demo should cover the channels and response work the team handles daily. |
| Buffer | For a team deciding, Buffer offers a simpler route for small teams that mainly need to queue and publish posts. CoSchedule’s per-user paid tiers and campaign structure may add cost and admin work when the actual requirement is a lightweight social publishing calendar. |
| Asana | Asana can coordinate work well beyond marketing and may already be the company’s shared project system. Choosing CoSchedule for one department can create another workspace unless its publishing and marketing-calendar advantages outweigh the handoff between teams. |
| Loomly | Looking at the trade-off, Loomly keeps the buying decision focused on social content, approval and publishing. A social-first team should test channel previews, community processes and client approvals in both products rather than assuming CoSchedule’s wider campaign model covers them equally well. |
Reviews
- CoSchedule reviews on G2: The profile is rated 4.3/5 from 152 reviews. Recent comments cover campaign planning and social publishing, while recurring criticism tends to focus on usability, notifications and whether the price fits the team's workflow.
- CoSchedule on Trustpilot: The profile contains mixed accounts of value, support and account management. No second score is repeated here because the accessible page did not provide a dependable current aggregate.
