FunnelMaker

FunnelMaker helps retail businesses manage customer relationships, sales pipelines, and marketing automation.

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  • Overview
  • Features
  • Pricing
  • Pros
  • Cons
  • Reviews

FunnelMaker Overview

  • Updated November 26, 2025

FunnelMaker is a retail-focused CRM platform designed to streamline customer relationship management and marketing processes. It helps businesses organize customer data, track interactions, and manage sales pipelines with greater efficiency. The platform also integrates marketing automation tools, enabling retailers to create targeted campaigns, nurture leads, and improve customer engagement.

By combining sales and marketing functions, FunnelMaker supports consistent growth and stronger customer relationships in a competitive retail environment.

Key Features

  • CRM and Contact Management : Provide a centralized platform to store customer data, track interactions, and organize leads for better relationship management and efficient follow-ups.
  • Sales Pipeline Tracking : Allow businesses to monitor opportunities across every stage of the sales process and ensures teams can prioritize deals that drive consistent revenue growth.
  • Marketing Automation : Support email campaigns, personalized messaging, and lead nurturing, which helps businesses engage prospects and strengthen customer connections across multiple communication channels.
  • Reporting and Analytics : Deliver detailed insights into sales performance, campaign results, and customer engagement, which enables businesses to make informed and data-driven decisions.
  • Task and Workflow Management : Simplify day-to-day operations through automated workflows and task assignments, which ensures teams stay productive and aligned with business objectives.

Price

Plan Name Price (per month) Included Features
Starter $149 1,000 Contacts; Unlimited Users; Unlimited Emails; Basic Level Support
Prime $199 3,000 Contacts; Unlimited Users; Unlimited Emails; Basic Level Support
Pro $299 5,000 Contacts; Unlimited Users; Unlimited Emails; Basic Level Support
Premium $399 7,500 Contacts; Unlimited Users; Unlimited Emails; Basic Level Support
Powerhouse $499 10,000 Contacts; Unlimited Users; Unlimited Emails; Basic Level Support
Supreme $599 25,000 Contacts; Unlimited Users; Unlimited Emails; Basic Level Support
Ultimate * $699 50,000 Contacts; Unlimited Users; Unlimited Emails; Basic Level Support

Official Pricing Page: https://www.funnelmaker.com/Pricing

Pros

Competitor Pros of FunnelMaker
ActiveCampaign FunnelMaker includes deeper call tracking and click-to-dial call transcription that ActiveCampaign lacks which helps capture more complete customer interactions.
HubSpot Sales Hub FunnelMaker offers integrated marketing automation and operations tools without separate portals which unifies workflow in one system.
Salesforce Sales Cloud FunnelMaker presents a more user-friendly and affordable flat-rate model with built-in features like project management and transcriptions that Salesforce often charges extra for.
Pipedrive FunnelMaker gives a broader toolset with built-in email marketing, ticketing, predictive analytics, and workflows that go beyond Pipedrive’s pipeline focus.
Dynamics 365 Sales FunnelMaker offers complete CRM, marketing, and operations suite at a simpler flat rate and with unlimited users, unlike Dynamics which can involve complex licensing and customization costs.

Cons

Competitor Cons of FunnelMaker
ActiveCampaign ActiveCampaign provides more advanced marketing automation triggers and AI-powered campaign personalization which FunnelMaker may offer less deeply.
HubSpot Sales Hub HubSpot’s larger ecosystem and marketplace of integrations may exceed FunnelMaker’s reach for certain third-party tools and scaling needs.
Salesforce Sales Cloud Salesforce has unmatched enterprise-level scalability, extensive third-party ecosystem, and global brand trust that FunnelMaker may not match.
Pipedrive Pipedrive’s simplicity and lightweight interface may feel faster and more intuitive to teams that don’t need the full integrated stack that FunnelMaker provides.
Dynamics 365 Sales Dynamics offers deep Microsoft-ecosystem integration and strong enterprise governance that FunnelMaker cannot replicate at the same scale.

Customers' Reviews From Reliable Websites

Capterra Review
Software Advice Review
G2 Review
GetApp Review
Trustpilot Review