- Lead & Contact Management: Centralize, search, filter, and manage all leads and customer data efficiently.
- Unified Communications Inbox: Manage text, phone, email, and notifications from one centralized sales inbox.
- Automated Sales Processes: Create automated sales cadences and follow-ups across multiple channels.
- AI Sales Assistant: Use AI-driven tools to assist dealership reps with faster, smarter engagement.
- Mobile CRM Apps: Capture and respond to leads on the go with full mobile functionality.
- Sales Reporting & Dashboards: Access 20+ real-time dashboards for performance, forecasting, and insights.
- 80+ Dealership Integrations: Integrates with DMS, IMS, credit tools, and vehicle history platforms.
- World-Class Human Support: Phone, chat, and email support with personalized training and account managers.
AutoRaptor Automotive CRM Software
Automotive CRM built to simplify sales, follow-ups, and dealership growth
Updated February 27, 2026
AutoRaptor Automotive CRM Software Overview
AutoRaptor is a web-based automotive CRM designed specifically for auto dealers to manage leads, communications, and sales workflows in one centralized platform.
Built by industry veterans, it focuses on reducing complexity, improving follow-up speed, and increasing close rates. With mobile access, AI-assisted selling, and deep dealership integrations, AutoRaptor helps sales teams sell more cars efficiently.
Key Features
Pricing
| Plan | Price |
|---|---|
| Starter (3–5 Users) | Contact Sales / Custom Pricing |
| Pro (6–10 Users) | Contact Sales / Custom Pricing |
| Power (11–15 Users) | Contact Sales / Custom Pricing |
| Power+ (Unlimited Users) | Contact Sales / Custom Pricing |
Price details: https://www.autoraptor.com/pricing/
Pros
Competitor |
Pros |
|---|---|
| DealerSocket | Compared to DealerSocket, AutoRaptor is generally easier to use with fewer clicks and less complexity. Dealers often prefer its streamlined interface and faster onboarding, making it more accessible for small to mid-sized teams while still offering powerful CRM and reporting capabilities. |
| VinSolutions | AutoRaptor offers a simpler, more sales-focused experience than VinSolutions, which can feel enterprise-heavy. It emphasizes usability, faster follow-up, and clearer workflows, making it attractive for dealerships that want strong CRM functionality without overwhelming configuration. |
| DriveCentric | While DriveCentric is modern and flexible, AutoRaptor stands out with its proven dealership-first design and long-standing integrations. Many dealers appreciate AutoRaptor’s balance of automation and human support, especially for teams that want guidance beyond just software. |
| CDK Elead CRM | AutoRaptor is typically viewed as more intuitive and less rigid than CDK Elead. It offers faster setup, cleaner workflows, and more responsive support, making it a strong alternative for dealerships frustrated with legacy enterprise CRM systems. |
| DealerCenter CRM | Compared to DealerCenter CRM, AutoRaptor provides deeper sales automation, stronger communication tools, and more advanced reporting. It is better suited for dealerships that want a dedicated CRM rather than a CRM bundled into a broader dealer management platform. |
Cons
Competitor |
Cons |
|---|---|
| DealerSocket | DealerSocket may offer more extensive enterprise customization and OEM-focused features than AutoRaptor. Large dealer groups with highly complex workflows or manufacturer-specific requirements might find DealerSocket more aligned with their operational scale. |
| VinSolutions | VinSolutions provides deep data analytics and OEM integrations that may exceed AutoRaptor’s capabilities for very large franchise dealerships. AutoRaptor focuses more on usability than exhaustive enterprise data modeling and manufacturer reporting. |
| DriveCentric | DriveCentric emphasizes modern UI design and flexible customization, which some tech-forward dealerships may prefer. AutoRaptor, while powerful, prioritizes proven workflows over cutting-edge interface experimentation. |
| CDK Elead CRM | CDK Elead benefits from tight integration within the broader CDK ecosystem. Dealerships already deeply invested in CDK products may find AutoRaptor requires additional integration planning and change management. |
| DealerCenter CRM | DealerCenter CRM is often bundled at a lower overall cost within DealerCenter’s ecosystem. AutoRaptor, as a standalone CRM, may represent a higher investment for dealerships primarily focused on budget rather than advanced sales optimization. |
Reviews
- Software Advice Review (Rating: 4.6/5): One reviewer enjoyed AutoRaptor Automotive CRM Software far more than previous CRMs, highlighting how easy it feels to use and how simple it makes tracking leads with daily and monthly organization.
- Capterra Review (Rating: 4.6/5): A dealership CRM manager shared that AutoRaptor provides a solid overview of all sales activity and supports daily use, calling the overall experience good for managing dealership operations.
- G2 Review (Rating: 4.5/5): One mid-market administrator said AutoRaptor CRM helps dealers turn more deals into sales and makes it easier to filter sales through a straightforward system, though it takes some time to get used to the platform.
- bestcrmsoftwareforcardealerships.com Review: The review emphasizes AutoRaptor’s intuitive design and quick navigation for efficient lead management, along with a mobile app that supports license and VIN scanning and text messaging. Automated tasks and reminders keep sales teams on track, and integrated tools log texts, calls, and emails in one place, though some dealerships want more advanced features.
- trustindex.io Review: Long-term users call it an “absolute MUST for Automotive sales,” praising ease of use, swift customer support, and automated texts and email options that prevent lost contact with customers. Others value tracking and assigning leads but mention issues such as hard scheduling, occasional loss of customer info, lack of a desking feature, and no alert for optional vehicle requests.
- GetApp Review (Rating: 4.6/5): Feedback highlights strong customer support (4.8 rating) and ease of use (4.7), with one sales associate noting it works well for running the business and calling the service exceptional, while another user points out the inability to mass text clients.
