- CRM engagement: Track opportunities from lead through sold and service.
- AI follow-up: Automated lead responses and engagement sequences.
- Mobile workflows: Sales teams can work the pipeline away from a desk.
- Management visibility: Managers see activity, proposals and performance.
- Add-ons: Desking, chat, service pipeline and reputation options are separate.
DriveCentric
AI-powered automotive CRM built to accelerate dealership sales and follow-ups
Updated August 5, 2026
DriveCentric Overview
DriveCentric is an automotive CRM and engagement platform. Its current pricing page says the core Engagement Hub is priced by rooftop and units sold, with automation, AI marketing, desking, chat and service add-ons. It is CRM-first and should not be presented as a complete accounting or inventory DMS.
Key Features
Pricing
| Plan | Price | Included / notes |
|---|---|---|
| Engagement Hub (core CRM) | Custom quote | Priced by rooftop and units sold; invoiced monthly under annual or multi-year terms |
| Automation Hub and AIM add-ons | Custom quote | Automation, AI and marketing add-ons |
| Additional add-ons | Custom quote | Desking, rates/residuals, chat, reputation and service pipeline |
DriveCentric says pricing scales by rooftop and units sold; no public dollar amount is shown.
Pricing source: https://drivecentric.com/pricing
Pros
| Competitor | Comparison |
|---|---|
| AutoRaptor | DriveCentric’s engagement hub emphasizes AI-assisted response and a shared sales/service journey. |
| VinSolutions | The platform’s rooftop-and-units pricing model is aligned to dealership scale and add-on selection. |
| DealerCenter | DriveCentric is a focused CRM layer, so dealers can add it without replacing the underlying DMS. |
Cons
| Competitor | Comparison |
|---|---|
| AutoRaptor | DriveCentric is still CRM-first and requires another DMS for accounting and core back-office work. |
| VinSolutions | Rooftop/units-sold pricing and add-ons make a like-for-like budget hard without a quote. |
| DealerCenter | Teams that need DMS, BHPH, service and accounting in one product may find DriveCentric too narrow. |
Reviews
- Capterra (4.0/5 from 4 reviews): This very small sample discusses a social-style CRM interface and bugs; it is flagged low-confidence.
- Reddit r/askcarsales: A salesperson reported AI tags at “2-5am” and excessive follow-up tasks. Apify and PullPush matched post 17v9cjp; this is user experience, not a product-wide claim.
