- AI Survey Builder: Generate complete surveys in minutes using AI-powered question suggestions and templates.
- Advanced Question Types: Access logic, branching, piping, matrix questions, and custom scripts for complex research needs.
- Multilingual Surveys: Create and distribute surveys in multiple languages with built-in translation tools.
- Real-Time Reporting Dashboards: View live results with charts, filters, and cross-tabulation for quick insights.
- Audience & Panel Management: Manage respondent panels, track participation, and segment audiences for targeted studies.
- Survey Distribution Options: Share surveys via email, web links, QR codes, SMS, and embedded forms.
- Custom Branding & White Labeling: Apply logos, custom themes, and branded domains for professional presentation.
- Data Export & Integrations: Export results to Excel, SPSS, and integrate with CRM and marketing tools.
- Offline Survey Mode: Collect responses without internet access and sync data later.
QuestionPro
AI-powered online survey software for research and feedback teams
Updated August 11, 2026
QuestionPro Overview
QuestionPro is an online survey and research platform for businesses, researchers and nonprofit organizations. It supports AI-assisted question creation, branching logic, multilingual distribution and reporting.
Panel and community research tools cover studies that need more control over sampling and analysis. The same platform can also handle straightforward feedback forms when a team needs a quicker survey.
Key Features
Pricing
| Plan | Price | Key Features |
|---|---|---|
| Essentials | Free | 1 user; 200 responses per survey; 30 question types |
| Advanced | $99/user/month billed annually | 1 user; 25,000 responses per year; 38 question types; global data center |
| Team Edition | $83/user/month billed annually | 5+ users; 100,000 responses per year; 46 question types; dedicated account manager |
| Research Suite | Contact sales | 10+ users; custom response pricing; 52 question types; dedicated success manager |
Essentials is a continuing free plan. Advanced and Team Edition show per-user monthly equivalents billed annually, while the higher research and enterprise packages require a quote.
Pricing source: QuestionPro pricing
Pros
| Compared with | Why this product may fit better |
|---|---|
| SurveyMonkey | SurveyMonkey is polished for quick questionnaires, while QuestionPro adds more research logic, panel options and analytical reporting. Teams running repeated studies can keep design, sampling and analysis in one product instead of exporting each project elsewhere. |
| Typeform | Typeform prioritizes a conversational marketing experience; QuestionPro provides cross-tabs and structured research question types. Insight teams gain more control of the dataset when segmenting and interpreting responses matters more than visual storytelling. |
| Qualtrics | Qualtrics offers a broad enterprise XM platform, while QuestionPro gives many mid-sized organizations a lighter path to advanced logic and dashboards. Buyers can cover substantial survey work without the same implementation commitment. |
| Google Forms | Offline collection, branding, panel services and deeper reporting move the product well beyond basic free forms. Field research and recurring external studies can be managed without building a patchwork of extensions around Google Forms. |
Cons
| Compared with | Where this product may fall short |
|---|---|
| SurveyMonkey | The broad feature set creates more navigation and learning than a simple questionnaire requires. Occasional users may reach a polished survey faster in SurveyMonkey without understanding research modules they will never use. |
| Typeform | Respondent-facing design is less distinctive than Typeform's one-question-at-a-time experience. Marketing teams should compare completion behavior on mobile before choosing stronger analysis over a more carefully staged brand interaction. |
| Qualtrics | Predictive capabilities, benchmarks and enterprise experience programs remain deeper in the Qualtrics ecosystem. Large organizations connecting surveys to organization-wide customer or employee programs may eventually need that broader platform. |
Reviews
- Capterra reviews: Capterra lists 4.8/5 and reviewers praise the variety of survey formats. The aggregate is useful as a broad satisfaction signal, while the written comments should be filtered for the specific edition because Essentials, Advanced and research packages expose very different capabilities.
- G2 reviews: G2 lists 4.5/5 from 1,149 reviews. Users value the interface, question types and reporting, but the breadth also creates a learning curve; prospective teams should include occasional authors in the trial rather than relying only on experienced researchers.
