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Booksy Biz

All-in-one online booking and business management system for appointment-based businesses

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  • Overview
  • Features
  • Pricing
  • Pros
  • Cons
  • Reviews

Booksy Biz Overview

  • Updated March 9, 2026

Booksy Biz is an all-in-one appointment scheduling and business management platform designed for service-based professionals. It enables 24/7 online booking, integrated payments, marketing tools, and client management from a single app.

Trusted by over 310,000 beauty professionals globally, Booksy helps reduce no-shows, increase bookings, and streamline daily operations with no hidden fees.

Key Features

  • 24/7 Online Booking: Allows clients to book appointments anytime through your Booksy profile or app.
  • Integrated Payments: Accept card, tap-to-pay, and mobile payments with fast payouts.
  • Marketing Tools: Built-in email and SMS campaigns, loyalty cards, and promotions.
  • Calendar & Scheduling: Fully customizable calendar with reminders and availability control.
  • No-Show Protection: Deposits, cancellation fees, waitlists, and policies to reduce missed appointments.
  • Client Management: Store client history, notes, preferences, and custom forms.

Price

Plan Price Featured
Core Subscription $29.99/mo (Billed Monthly) + tax All features included, Unlimited bookings, Built-in marketing tools
Additional Team Member $20/mo per user (Billed Monthly) Multi-staff scheduling, Shared calendar access, Team management tools
Boost Marketing (Optional) Free to enable + One-time 30% fee on first visit of new Boost client Marketplace visibility boost, No monthly fee, Pay only for results

Price details: https://biz.booksy.com/en-us/pricing

Pros

Competitor

Pros
Square Appointments Booksy offers stronger marketplace exposure and client discovery compared to Square, which focuses more on payments. Its marketing and loyalty tools are included by default, reducing extra costs. The interface is tailored specifically for appointment-based beauty and wellness businesses, making daily workflows more intuitive.
Fresha Unlike Fresha’s commission-based model, Booksy provides predictable monthly pricing with no booking fees for clients. This makes revenue easier to forecast. Booksy also offers deeper control over cancellation policies and no-show protection, which many small businesses rely on.
Setmore Booksy delivers a more comprehensive all-in-one solution, combining scheduling, payments, and marketing in a single subscription. Setmore often requires integrations for similar functionality. Booksy’s client-facing app and marketplace give businesses additional visibility without extra setup.
Acuity Scheduling Compared to Acuity, Booksy is easier for non-technical users and requires less customization to get started. All features are included in one plan, avoiding tier confusion. The built-in marketplace also helps attract new clients, which Acuity does not emphasize.
Vagaro Booksy has a simpler pricing structure and cleaner user interface than Vagaro. It is faster to set up and easier for clients to book through mobile apps. Businesses benefit from consistent feature access without paying for multiple add-ons.

Cons

Competitor

Cons
Square Appointments Square Appointments can be more cost-effective for solo providers already using Square payments. Booksy’s monthly subscription may feel expensive for very small operations that do not need marketing or marketplace exposure.
Fresha Fresha’s free software model may appeal more to startups with tight budgets. Booksy requires a fixed monthly fee regardless of booking volume, which may be a drawback for businesses with irregular or low appointment traffic.
Setmore Setmore offers a more generous free plan for basic scheduling needs. Booksy does not provide a permanent free tier, so users must convert to a paid plan after the trial, even for minimal usage.
Acuity Scheduling Acuity provides more advanced customization and integrations for complex scheduling scenarios. Booksy is more opinionated in its setup, which can limit flexibility for businesses with highly unique workflows.
Vagaro Vagaro supports a wider range of business types beyond beauty and wellness. Booksy’s strongest features are industry-specific, which may feel limiting for businesses outside its core target market.

Verified Customer Reviews

  • Trustpilot Review (Rating: 3.2/5): One business owner called Booksy a “blessing for my business” and said it “simply takes away the burden of scheduling” for both staff and clients, while another highlighted that Louise delivered amazing help during app setup and praised the straightforward system and responsive support. Others reported serious issues, including continued charges after cancellation and one blunt complaint labeling it the “worst app I’ve ever uncovered.”
  • Software Advice Review (Rating: 4.4/5): The booking process feels easy for clients, and scheduling appointments runs smoothly. Some frustration appears around the requirement that clients download the app to book, which not everyone finds desirable.
  • Capterra Review (Rating: 4.4/5): One reviewer shared that Booksy Biz delivers a great overall experience, keeps the interface “very easy to use,” and makes managing appointments stress-free for both the business and its clients.
  • G2 Review (Rating: 4.8/5): Booksy Biz handles online bookings efficiently and supports calendar reminders based on the services clients select, which helps keep appointments organized and reduces missed sessions.